![]() Moore expanded his output for Avatar over the course of the 2010s. The company launched the comic book and pop culture news site Bleeding Cool in 2009 with Rich Johnston as head writer and Mark Seiffert as managing editor. Īvatar also licensed comic book adaptations of famous science-fiction and horror movies and television shows, such as RoboCop, Stargate, Night of the Living Dead, A Nightmare on Elm Street and Friday the 13th. Millar says Avatar was the only company willing to publish his series The Unfunnies because it was so "extreme." Eventually the company became better known for publishing titles by critically acclaimed, popular writers featuring extreme content, such as Crossed, than for the company's earlier bad girl titles. Īsked in 2009 how Avatar attracted well-known writers like Ellis and Moore, Christiansen cited creative freedom. Ellis's 2007 title Black Summer, about a superhero assassinating the President of the United States, garnered a cover story from American Prospect magazine. In 2004, the company published four comics written by Ellis under the label " Apparat Singles Group." Described as "a group of imaginary first issues of imaginary series from an imaginary line of comics," the books represented Ellis's vision of what comics could have been like if the industry had drawn more inspiration from pulp magazines instead of superhero comics. Įllis continued to publish material through Avatar as well. He brought his series War Stories, previously published under DC's Vertigo imprint, to Avatar in 2014. He brought his series Dicks with John McCrea over from Caliber Comics in 2002, then wrote a series of new titles, including 303 in 2004, Chronicles of Wormwood in 2006, Crossed in 2008, and Stitched in 2012. ![]() Ennis became a particularly active writer for the company. Īvatar soon attracted other critically acclaimed writers such as Garth Ennis, Jamie Delano, and Mark Millar. More works by Moore followed, including adaptations of his prose stories and song lyrics, such as Alan Moore's Magic Words, and reprints such as the graphic novel A Small Killing. The next year, Avatar began publishing previously unreleased issues of Glory written by Moore and originally intended for Awesome. In 2000, Avatar Press began publishing comics featuring characters licensed from Rob Liefeld's defunct Awesome Comics company, including Avengelyne and The Coven. Pandora became the company's flagship character, appearing in crossovers with numerous other "bad girl" characters, including Hellina, Razor, Lady Death, Shotgun Mary, and Widow. Īvatar began publishing at the end of the 1990s comic book speculation boom and bust, when many publishers and retailers were going out of business, yet the company expanded, publishing titles by creators such as Mike Wolfer, David Quinn, Tim Vigil, Eric Powell, and Warren Ellis. Before the launch of Avatar Press, William Christensen was also credited as "managing editor," among other roles, at London Night Studios in 19. Seifert and William Christensen co-bylined several articles for Wizard magazine during the early 1990s, including installments of "The Wizard’s Crystal Ball" column, an interview with Alan Moore, and a Jack Kirby retrospective. Seifert worked as a manager at Comic Cavalcade. The Christensens previously founded the comic book retail outfit Comic Cavalcade in 1989, when William Christensen was 16 years old. The founding publisher was Richard Christensen, his son William Christensen was editor-in-chief, and Mark Seifert was creative director. 1990s Īvatar Press launched in December 1996 with three titles: Pandora, Silent Rapture, and Donna Mia. History Founder and editor-in-chief William A. Later the company became better known for publishing particularly violent titles by popular and critically acclaimed writers such as Alan Moore, Garth Ennis, Warren Ellis, Jonathan Hickman, and Kieron Gillen.Īvatar also publishes the comics news site Bleeding Cool, helmed by Rich Johnston. It was originally known for publishing bad girl comics, such as Pandora, Hellina, Lookers, The Ravening, and Brian Pulido's Lady Death. Christensen, and based in Rantoul, Illinois. Avatar PressĪvatar Press is an independent American comic book publisher founded in 1996 by William A. For the comic-book series, see Avatar: The Last Airbender (comics).
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